What’s the best strategy for pricing products and services online?

It’s all about context Bargain-bin pricing is old school. These days, entrepreneurs boost their bottom line by providing customers with context. Consider the price of a unicorn That’s hard to do because you’ve never seen a unicorn at the shop. … Read More

We’ve lowered our pricing

Good news for all! We’ve lowered the pricing of our Station and Grid plans for our quoting software. Our goal is to make Socket a feasible solution for a variety of use cases for businesses in different industries. As such, … Read More

5 Tips for Creating Hassle-Free Price-Quoting Experiences Online

Convenience, immediacy, personalized attention: all aspects of customer service we may take for granted in our day-to-day lives. However, these same qualities have become essential to marketing services online with success. The Internet harvests choice: a user might browse eight … Read More

Online quoting software: The solution to the website pricing dilemma?

Most B2B and service or solutions-oriented companies rely on sales quoting to do business. It’s a tedious part of the sales process, but unfortunately, a necessary evil. We’re all too familiar with grinding out Excel spreadsheet calculations and manually sending … Read MoreRead More